B2B MARKETING
B2B Marketing That Delivers Deals,
Not Just Data
At 3PM, our custom-made B2B marketing campaigns fit tight as a drum. And the beat we play comes from the data we collect. The result? A symphony of orders coming in, the cash register checking, and shopping carts whooshing out.
Only takes 2 minutes!
- 100 5 Star Reviews
How To Get B2B Leads in 2025
Meet Sonia and Tamara
From zero to $40 Million in Sales
- Achieved 40 million in sales for our agency 3 Phase Marketing
- Generated over 3 billion dollars in sales for our clients
- 3PM was crowned Digital Marketing Agency of the year 2025
- Australian Financial Review nominated 3PM as the ‘The Most Innovative Company’ (2021, 2022)
- Australian Financial Review listed us as one of the fastest growing startups in 2020
- 100 5 Star Reviews
Since we moved to 3PM the quality of our leads has improved resulting in an additional 300K of revenue per annum for our business. These guys care about your success, they take it personally. They work hard and we are seeing the results. Brilliant.
John Gawne
Managing Director | Resilient Services
“We gave them a challenge, and they absolutely nailed it. Our new sub-brand documents are weapons-grade marketing. They look fantastic and perfectly convey what each arm of our business does.”
The Heng & Hurst Team
"3PM took the time to understand our story, brand and vision, translating that into a modern, user-friendly site that not only looks fantastic but also performs seamlessly."
William Burton
Digital Marketing Manager | FAAA
- 100 5 Star Reviews
B2B Buyers Have Changed
So Why Are You Still Marketing Like It’s 2015?
Your B2B marketing strategy might look sharp on paper, but in execution, it’s easy to fall flat. B2B marketing isn’t a flashy ad campaign or a catchy slogan. It’s technical. It’s layered with complex buyer journeys, industry-specific language, and high-stakes evaluations.
Every B2B purchase involves multiple stakeholders, technical decision-making, and a long nurturing cycle. You’re not blasting ads to the masses, you’re targeting small, specific segments where every lead counts.
You’re also often competing in overcrowded industries, where everyone claims to be “the best.”
So, how do you stand out? You stop selling features and start selling outcomes. You don’t just generate leads, you generate trust, positioning, and long-term pipeline value.
Lots of Leads, No Real Conversions
If the pipeline looks full but nothing is moving, you’re feeding a broken funnel.
Long Sales Cycles With No Movement
Deals stuck in limbo? You’re either not nurturing right or not giving them a reason to act.
You're Relying on One Channel
One-channel campaigns don’t cut it in B2B.
It takes an orchestrated, multichannel approach to guide prospects from awareness to action.
You're Using B2C Tactics in a B2B World
Quick wins and emotional hooks won’t cut it….
These aren’t one-click buyers, they’re stakeholders with a process.
B2B decisions are strategic, your marketing should be too.
Low Email Open/Click Rates
No opens, no clicks, no action?
Your messaging might be missing the point, or worse, missing your audience entirely.
Everything Feels... Generic
If your messaging blends in, so does your brand.
Differentiation starts when you speak directly to your audience’s real pain points.
- 100 5 Star Reviews
Turn Your Brand Into A Powerhouse With Our B2B Marketing Funnels
As one of Australia’s leading digital B2B marketing agencies, we’ve helped countless B2B brands achieve their goals. With years of experience and proven expertise across a range of industries, our results speak for themselves.
B2B Websites
Your website is often the first touchpoint in a multi-step journey. By the time a prospect reaches out, they’ve already done 70% of their research online. If your site doesn’t educate, build trust, and move them toward a decision, you’ve lost the sale before the conversation even begins.
B2B eCommerce Websites
Modern B2B buyers expect the same seamless online experience they get when buying personally but with the complexity and depth that business purchasing requires. Your eCommerce site isn’t just a product catalogue. It’s your sales process in motion built to educate, quote, convert, and retain clients automatically.
Content Marketing
Your content should do more than sound good, it should sell.
At 3PM, every word is designed to speak directly to your audience, hit their pain points, and move them to act.
Just clear, strategic messaging delivered through the right channels at the right time.
Search Engine Optimisation (SEO)
We build SEO into the core of your B2B strategy.
From on-page optimisation and competitor analysis to keyword research, we bake in SEO best practices that drive the right traffic, organically.
Email Marketing
We’ve cracked the code for building real relationships and nurturing high-value leads.
With sharp messaging, smart sequences, and subject lines that demand attention, we turn cold leads into warm conversations.
Pay Per Click Advertising (PPC)
When B2B decision-makers are searching, our PPC campaigns make sure they find you.
Whether it’s Google, LinkedIn, or retargeting across platforms, we build PPC campaigns that nurture leads through longer sales cycles, while tracking every click, lead, and dollar spent.
- 100 5 Star Reviews
If you’re wondering whether your digital marketing could be doing more to grow your business… you’re probably right. Claim a 30-minute Marketing Audit and walk away with actionable advice backed by rock-solid data to get more traffic, leads & sales.
3PM CROWNED DIGITAL MARKETING AGENCY OF THE YEAR
PARTNER WITH A B2B COMPANY THAT HAS EXPERIENCED EXPONENTIAL GROWTH
GET YOUR B2B GROWTH PLAN NOW
That’s where 3PM comes in. You run the business. We make sure your website does its job: driving leads, sales and growth, every single day.
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B2B Marketing Frequently Asked Questions
What makes B2B marketing different from B2C?
While B2C purchases are often emotional and immediate, B2B decisions involve longer sales cycles, multiple stakeholders, and a greater focus on ROI. For this reason, B2B marketing requires a different, more strategic approach than B2C marketing.
Why do I need B2B marketing for my business?
If you’re selling to other businesses, you should absolutely invest in B2B marketing. It allows you to reach a broader audience, generate qualified leads, build lasting relationships, and ultimately, drive revenue growth.
Do you offer full-funnel marketing solutions?
Yes, we do.
At 3PM, our approach is built around the full B2B funnel; from driving awareness at the top, to nurturing leads in the middle, and converting them into loyal customers at the bottom. We tailor each touchpoint to your audience and use real-time data to adjust, scale, and deliver measurable impact across the entire customer journey.
How do you measure success in a B2B campaign?
We track key performance indicators (KPIs, including lead quality, conversion rates, cost per lead (CPL), pipeline velocity, and ultimately, closed revenue.
We also evaluate Campaign performance through engagement metrics like click-through rates (CTR), landing page conversions, and return on ad spend (ROAS).
