“The new FAAA Connection site was something new for the FAAA – an online quarterly magazine with a focus on calling out the achievements of our members and telling their stories. 3PM met the brief with a clean, intuitive and easy to navigate site. It feels like a natural extension of our main site, but with its own identity. Engagement has been great and is growing with each edition.”
FAAA Connection Team
FAAA Connection
Finance
Website Design and Development
Brand Alignment
Content Hub Creation
FAAA Connection is the content arm of the Financial Advice Association of Australia, the voice of financial advisers nationwide. It’s where members go to stay informed, inspired, and engaged with regular content that speaks to the real issues facing the industry.
FAAA was producing top-tier content. A quarterly magazine plus monthly updates, but had nowhere to properly showcase it. Without a dedicated platform, member engagement was limited, and the content wasn’t reaching its full potential. They needed a digital home to bring everything together in one easy, accessible space.
3PM designed and developed a custom WordPress microsite that now houses all FAAA Connection content, from monthly updates to quarterly issues of their flagship magazine. Fully aligned with the organisation’s refreshed branding, the new platform lives alongside the main FAAA website but offers a seamless, standalone experience for members who want quick access to industry insights.
Impressive performance metrics
The new website has delivered outstanding results, establishing Apex Elevation as a credible force in their industry. With strong user engagement and diverse traffic sources, the platform has successfully positioned the business for sustained growth.
Branded microsite design
Enhanced member engagement
Quarterly magazine hub
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