Boob Armour

World first innovation for female athletes set to go global

Boob Armour came to 3PM with a strong purpose, to bring breast health into the mainstream. We helped make this possible with a full reconstruction of their website, strategic SEO work, blog content, and powerful testimonial videos on the web and social.

Boob Armour homepage

Client

Boob Armour

Industry

Health & eCommerce

Category

eCommerce Website Development
Social Media
Digital Strategy
Search Engine Optimisation (SEO)

THE COMPANY

Protecting females worldwide

Boob Armour is bringing breast health into mainstream conversation globally through innovative breast protection products and increased awareness.

 

THE CHALLENGE

Telling a story that sticks

Boob Armour came to 3 Phase Marketing because they needed to better articulate the benefits of their product, targeted strategically to specific target audiences.

 

THE SOLUTION

A new face for a global movement

3PM redesigned and developed the Boob Armour website with SEO and UX principles in mind, rewrote the copy for each website page to highlight the importance of breast protection and wrote multiple SEO-optimised blog posts. On top of the new website build, we also undertook a video shoot to film testimonial videos for the website and social channels.

Boob Armour homepage
Boob Armour mobile page

THE RESULTS

A platform ready to scale globally

Boob Armour now has a purpose-driven digital presence, equipped with clear messaging, optimised content, and the creative assets needed to grow awareness on a global scale.

Boob Armour
Boob Armour woman
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