Heng & Hurst

Giving their brilliant ideas a colourful new life

Sometimes one size doesn’t fit all. Heng & Hurst needed to spotlight three offshoot brands without losing their main brand’s mojo. Challenge accepted.

“We gave them a challenge, and they absolutely nailed it. Our new sub-brand documents are weapons-grade marketing. They look fantastic and perfectly convey what each arm of our business does.”

The Heng & Hurst Team

Client

Heng & Hurst

Industry

B2B

Category

Strategy
Branding
UX/UI Design

 

THE COMPANY

Specialists in B2B talent & development

Heng & Hurst is a respected name in the B2B space, known for connecting top-tier talent with high-performing organisations. With a strong brand already in place, they were ready to evolve and bring their clients along for the ride.

 

THE CHALLENGE

The Challenge

The client was keen to push out three distinct service lines to their existing client base: H&H Learning, H&H Tailormade, and H&H Executive. The tricky part? Each needed its own clear identity and focus, while still unmistakably being part of the Heng & Hurst family. They needed distinct identities that could hold their own at a bustling conference and truly grab attention.

 

THE SOLUTION

Colour-coded, content-rich, and built to impress

We developed three unique brand identities, each with its own colour palette and personality, while staying true to the core H&H brand. Then we turned these identities into slick, printable documents packed with punchy content. The perfect toolkit for standing out in a crowded B2B space. Customisable, crisp, and easy to update, these documents became their secret weapon at every event.

THE RESULTS

A triple threat that turned heads

Three standout documents, each with its unique brand colours and identity, ready to turn heads. With clear messaging, bold visuals, and a cohesive brand story, Heng & Hurst now has the tools to promote their expanded offering with confidence and style.

Three unique brand identities

Standout marketing collateral

Visually compelling content

MORE SUCCESS STORIES

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