Power Equipment

Making heavy gear feel light online

Matt’s secret marketing weapon? 3PM. Every time he lands a new gig, first thing on his to-do list is to boost the website and crank up the sales. So, when he joined Power Equipment, he knew exactly who to call. We stepped in to overhaul their digital game, transforming a clunky experience into a well-oiled machine.

"Honestly, working with these guys is a no-brainer. Every time I need a website sorted, they’re my first call. Power Equipment’s site is now miles better, and the team’s rapt with the results. They just get it.”

Matt

Marketing Manager, Power Equipment

Client

Power Equipment

Industry

Building & Construction

Category

Strategy
Branding
UX/UI Design

 

THE COMPANY

Powering construction with gear and grit

Power Equipment supplies top-notch machinery and tools for the building and construction industry. They’re known for their robust machinery and reliable solutions, keeping sites across Australia humming along smoothly.

 

THE CHALLENGE

A website that wasn’t pulling its weight

Matt landed at Power Equipment with his usual mission: elevate the website and crank up those sales. Their existing online presence wasn’t quite up to scratch – it was a bit of a jumble, making it harder than it should be for dealers and customers to find what they needed. With a vast inventory and a need for seamless access to their dealer network, the website was more of a hurdle than a helpful tool. They needed a slick, efficient online hub that reflected the power in their name.

 

THE SOLUTION

Reorganising, refining, and revving the engine

We rolled up our sleeves and got to work. First, we reorganised their entire inventory to make it easier for users to find what they need. Then, we installed a Store Point system to streamline dealer access. With thousands of files to wrangle, our team even helped upgrade instruction manuals to match the new, polished experience.

THE RESULTS

A well-oiled digital machine

The transformation was, to put it mildly, a roaring success. Power Equipment now boasts a far superior user experience, making it a breeze for customers and dealers alike. This slicker operation led to a significant uplift in dealer enquiries, proving that a great website isn't just pretty, it's profitable. Best of all? They now have a self-managed platform that has slashed development costs and dramatically improved the ROI on their ad spend. Matt's happy, the accountants are whistling, and Power Equipment is truly firing on all cylinders.

Superior user experience

Boost in dealer enquiries

Dealer-friendly store platform

Revamped manuals and files

MORE SUCCESS STORIES

ITS TIME TO WORK WITH A MARKETING TEAM THAT JUST GETS IT

Stop Scrolling. Start Scaling.

Today's buyers spend more time online than ever. Every 3PM campaign is built to speed up your sales process so you enjoy more revenue and profit without the time or cost that comes with other agencies.

Only takes 30-minutes!