“We were up against government sites and getting buried. 3PM helped us speak Google’s language. Now veterans are finding us when they need us most.”
The Rosemary Centre Team
The Rosemary Centre
Healthcare
Strategy
Branding
UX/UI Design
The Rosemary Centre is dedicated to helping veterans navigate the often-overwhelming world of mental health support, DVA claims, and rehabilitation services. With deep experience and a veteran-first approach, they offer practical help and real understanding to those who’ve served.
The Rosemary Centre’s website was a treasure trove of vital information, but it was practically invisible on Google. They were up against the behemoths – like .gov.au domains – making it tough for veterans to find them organically. Their keywords weren’t ranking, and the site’s technical setup was holding them back which is an uphill battle to reach people who needed them most.
3PM ditched the shotgun approach and went sniper. First, we hunted down the keywords veterans actually use. No guessing, just solid research. Then we rewrote the website content to speak their language, revamped page titles and descriptions to catch Google’s eye, and fixed technical glitches that were tripping up the site’s ranking. The goal is to make the site a beacon, not a whisper, in a noisy search landscape.
Climbing the ranks–and being seen
After our SEO overhaul, The Rosemary Centre’s website started ranking for vital search terms like DVA claims, mental health support, and veteran services. While government sites still dominate the space, their visibility has improved dramatically; putting them front and centre for veterans seeking help.
Better keyword targeting
Improved technical SEO
Higher rankings for veteran search terms
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