RentBuyIt are Australia’s fastest-growing provider of new and used rent-to-own vehicles for individuals and small businesses, specialising in helping clients who cannot access conventional finance options.
Struggling to stand out in the crowded automobile rental industry, RentBuyIt also needed help distinguishing themselves from seedy and predatory rent-to-own businesses that give the industry a bad name.
To increase brand awareness and improve traffic and market share, SEO, GDN, and Google adwords campaigns were implemented. Our campaigns were carefully targeted and regularly optimised to ensure leads delivered were quality and would deliver a high conversion rate.
Our mission to drive traffic to the client’s site was a success, leading to a 41% increase in clicks and a 38% upturn in website sessions. Our optimisation to ensure lead quality paid dividends too, seeing a 47% increase in users, and a 16% jump in brochure downloads.