Revitalising RentBuyIt

RentBuyIt needed help standing out from a sea of seedy competitors, and 3PM stepped up with a digital campaign that generated a flood of new customers.

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The Company

The rent-to-own experts

RentBuyIt are Australia’s fastest-growing provider of new and used rent-to-own vehicles for individuals and small businesses, specialising in helping clients who cannot access conventional finance options.

The Challenge

RentBuyIt’s reputation

Struggling to stand out in the crowded automobile rental industry, RentBuyIt also needed help distinguishing themselves from seedy and predatory rent-to-own businesses that give the industry a bad name.

The Solution

Reminding them of RentBuyIt

To increase brand awareness and improve traffic and market share, SEO, GDN, and Google adwords campaigns were implemented. Our campaigns were carefully targeted and regularly optimised to ensure leads delivered were quality and would deliver a high conversion rate.

The Results

RentBuyIt’s results

Our mission to drive traffic to the client’s site was a success, leading to a 41% increase in clicks and a 38% upturn in website sessions. Our optimisation to ensure lead quality paid dividends too, seeing a 47% increase in users, and a 16% jump in brochure downloads.

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